All Selling Topics

Luxury Home Case Study 06 – Atlanta 2025

Luxury Home Case Study 06 – Atlanta 2025

What can we learn? It's hard to know who to trust when you are interviewing real estate agents If you are off on the List Price, marketing can't overcome it. Price reductions will be needed. A final net sale price of $1,545,000 resulted in 88% of Original List price...

read more
Luxury Home Case Study 05 – Atlanta 2025

Luxury Home Case Study 05 – Atlanta 2025

What can we learn? If you don't DIG for the full story, you could easily make decisions based on flawed assumptions. If you are off on the List Price, all that dazzling marketing will be wasted and the property will sit on the market. 1980's vintage stucco resales are...

read more
Luxury Home Case Study 04 – Atlanta 2025

Luxury Home Case Study 04 – Atlanta 2025

What can we learn here? If you don't DIG for the full story, you could easily make decisions based on flawed assumptions. If you are off on the List Price, all that dazzling marketing will be wasted and the property will sit on the market. If it is new construction,...

read more
Luxury Home Case Study 03 – Atlanta 2025

Luxury Home Case Study 03 – Atlanta 2025

What can we learn? If you don't DIG for the full story, you could easily make decisions based on flawed assumptions. If you are off on the List Price, all that dazzling marketing will be wasted and the property will sit on the market. When you view the property below...

read more
Luxury Home Case Study 02 – Atlanta 2025

Luxury Home Case Study 02 – Atlanta 2025

What can we learn? If you don't DIG for the full story, you could easily make decisions based on flawed assumptions. If you are off on the List Price, all that dazzling marketing will be wasted and the property will sit on the market. When you view the property below...

read more
Luxury Home Case Study 01 – Atlanta 2025

Luxury Home Case Study 01 – Atlanta 2025

What can we learn? If you don't DIG for the full story, you could easily make decisions based on flawed assumptions. If you are off on the List Price, all that dazzling marketing will be wasted and the property will sit on the market. When you view the property below...

read more
Change of Address – Georgia Driver’s License

Change of Address – Georgia Driver’s License

If you need to update the address on your Georgia driver’s license (or ID) after moving, here’s a clear step-by-step guide: Step 1: Know the timing rule If you're new to Georgia, you must update your license within 30 days of establishing residency. If you're already...

read more
Renters VS. Buyers

Renters VS. Buyers

The perspectives are different TOP PRIORITIES When searching for a rental home, the top three criteria most people prioritize are: Location – Proximity to work, schools, public transportation, amenities, and safety of the neighborhood. Price – Whether the rent fits...

read more
Our Selling Process

Our Selling Process

We believe every Seller deserves a customized, well-executed marketing plan and we are delighted to be able to provide that for you. Listed below are the steps we implement to produce a 5-Star home sale experience. Bottom line - our goal is attract your ideal buyer...

read more
Price is too high

Price is too high

from: Top 5 Home Selling Mistakes Here are some reasons why a List Price is too high. Setting Setting nuances are easy to miss or underestimate! The higher the price point, the more privacy is at a premium and the fewer compromises buyer want to make. Here are some...

read more