All Selling Topics

Real Estate in 2024

Real Estate in 2024

“It ain't what you don't know that gets you into trouble. It's what you know for sure that just ain't so.” Mark Twain. Actually, with real estate, what you don't know can get you into trouble too. Screenshot 2024 - The New Reality starts NOW National News On Friday...

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Our Selling Process

Our Selling Process

We believe every Seller deserves a customized, well-executed marketing plan and we are delighted to be able to provide that for you. Listed below are the steps we implement to produce a 5-Star home sale experience. Bottom line - our goal is attract your ideal buyer...

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Price is too high

Price is too high

from: Top 5 Home Selling Mistakes Here are some reasons why a List Price is too high. Setting Setting nuances are easy to miss or underestimate! The higher the price point, the more privacy is at a premium and the fewer compromises buyer want to make. Here are some...

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Condition is not Competitive

Condition is not Competitive

from: Top 5 Home Selling Mistakes First impressions set the tone for everything else! We want blue skies, sunshine and manicured yards in all of our exterior photos - its how maximum interest is generated. Above is a great example of what I call "crisp" landscaping....

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Top 5 Home Selling Mistakes

Top 5 Home Selling Mistakes

1. Condition is not competitive 2. Price is too high 3. Marketing is boring 4. Photography is bad 5. Access for Showings is complicated Each one of these mistakes warrants it's own blog post because there are countless nuances that can come into play. The hard truth...

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What Stays with the Property?

What Stays with the Property?

Understanding Fixtures in Real Estate: What Every Homeowner Should Know Introduction: When it comes to buying or selling real estate, understanding the concept of fixtures is crucial. Fixtures can play a significant role in determining what is included in a property...

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Air Quality Testing

Air Quality Testing

Air Quality is a moving target and when you have allergies, you want the best you can get. I recently interviewed Dale Ortman with Certified Inspectors of America, LLC. Here is what he had to say. How long does testing take? Testing can be scheduled within a few days....

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Home Sale Data

Home Sale Data

Be Careful! In the example here, the most recent listing on FMLS (and the one that shows the property as SOLD) indicated that this property sold in 12 days at 95% of list price. So what’s the problem? The problem is… the property originally listed for $3,550,000 and...

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Tracking WHEN Buyers Buy

Tracking WHEN Buyers Buy

It might seem like splitting hairs, but the WHEN matters a lot when you are selling your home. Seasonality and price niche patterns can cause sudden lulls in Buyer purchasing activity. We can help you anticipate those times and resist the temptation to over-react.

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